THE 'PHOTOSHOP LAW'
"Weight Limitation Law in the modeling industry, 2012" sets the minimum weight to occupy Israeli models.
The law in the Israeli Knesset (קובץ rtf)
The law in simply you website (קובץ pdf)
The law, initiated and encouraged by Adi Barkan, seeks to prevent the advertisements displayed male and female models who are or appear as being underweight. The law was promoted by Rachel Adato & Danny Danon and has 2 main guidelines: first, it is prohibited from employing male and female models who are underweight. Second, it is prohibited to use graphic editing for constricting or narrowing bodies of male and female models unless specified on 7% of the ad itself.
The law requires that male and female models show medical certificates for normal body weight. In addition, advertisers are required to indicate whether they narrowed body scales using commercial graphics software such as Photoshop.
"This law is another step in the war against eating disorders," said MK Rachel Adato in discussions in the Knesset. "1500 of our youth join this incurable cycle every year. It is the number 1 cause of mortality in these young ages. Teenagers see celebrities and associate success and fame with thinness. This law must go into the law books of the State of Israel. Merely asking the public to debate it in the country has resulted in the termination of the employment of models under size 36 around the world".
Underweight: Body Mass Index (BMI) of less than 18.5.